Spreading Good/Mitigating Negative NEWS
Spreading Good/Mitigating Negative NEWS
Digicomm Media
Digicomm Media 

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Media Training

Malkia's Pride-n-Prose Media Training








When being interviewed by a reporter, you must assume that anything you say will be used by countless media outlets and bloggers, leaving you with little or no room for errors. In other words, if you don’t want to read your quote in the morning paper, don’t say it!


Digicomm Media will provide your designated spokesperson with an in-depth look at the most effective strategies and tactics that should be used when communicating with the media.


One-hour refresher courses or multi-day workshops with mock interviews.








If your entire team needs a few tips, Digicomm Media has a solution: a two-day workshop where your team members will learn the best practices for on-camera, over the phone, and online interviews, with a special focus on transforming key executives into effective spokespeople across all media platforms.


During this two-day workshop, Digicomm Media will provide detailed instructions on how to craft sound bites that will resonate with your target audiences; field difficult questions, and bridge to core messages; as well as take control of nonverbal cues during interviews


For senior executives or subject-matter experts,

one-hour refreshers courses are available!

Media Training 101: Getting to Know Journalists' Jobs

Getting to know journalists starts with learning all that you can about the media outlets and individuals with whom you will be communicating with on a regular basis.


Media Training 101 provides an overview on how to communicate with the media --with an in depth-focus on message development, sound bite creation, practice and planning, and effective strategies for dealing with the media.


  • Working with the media: guidelines for media interviews
  • How to prepare for a successful interview?
  • The Do's and Don'ts
  • Message Creation and Bridging Techniques
  • Interview practice: non-verbal cues, body language, voice and tone
  • What to do after the interview?


Media Training 102: Camera, Lights, Action

Become an effective spokesperson across all media platforms, including:

  • On-camera interviews
  • On-camera interviews (talk shows)
  • Online interviews (Skype)
  • Telephone interviews
  • Print interviews
  • Radio Interviews

Mock Interviews

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